|
|
Visual Hierarchy • Related things spatially close • Use bounding shapes • Headlines to guide the eye • Contrast in size, shape, color, texture, motion |
|
|
|
|
|
|
|
Imagery • Clip Art - use it selectively • Find images distinct in terms of color, texture, size etc. • Leverage image differences to support your story • Animated GIFs: vary timing, long pauses • Create your own animations |
|
|
|
|
|
|
|
Typographic Heuristics (Lecture 3) • Sans Serif type is better, easier to read on screen • 7 - 10 words per line • Column width proportional to type size • Bold and italic used for small blocks of text • Enough contrast between type and background |
|
|
|
|
|
|
|
||